If you’re a dental hygienist who’s feeling stuck, uninspired, or simply done with the daily grind, you’re not alone. Many hygienists are looking for a way out—but few know the clear path forward. That’s where myofunctional therapy and the Ditch Hygiene Academy™ come in.
In a recent episode of the Myo Life Podcast, I shared the three most important decisions every new myofunctional therapist must make to go from dabbling to building a thriving, profitable business. These aren’t just nice ideas—they’re the non-negotiables that can transform your mindset and your calendar.
Whether you’re just getting started or have been spinning your wheels, this post will walk you through exactly what you need to do to start seeing momentum.
1. Commit to the Process (Even When It’s Slow)
One of the biggest myths in the entrepreneurial world is “if you build it, they will come.” Spoiler alert: they won’t—unless you commit to showing up consistently.
Simply completing your training and putting “myofunctional therapist” in your Instagram bio won’t guarantee a client roster. Most businesses take 2–3 years to turn a profit, and more than half don’t survive past year ten. That’s not to discourage you—it’s to empower you with realistic expectations.
“There is no half-assing your way into a thriving business. So decide right now if you’re committed or if you’re just interested.” – Carmen Woodland
Being interested means you’ll treat your business like a hobby. Being committed means you’re all in—and that makes all the difference.
2. Schedule Your Two-Hour Power Block
If you only take one action from this blog post, let it be this: block out two hours every single day to work on your business. I call this your power block—and it’s a game changer.
This is not time for busywork. No Canva tinkering. No inbox zero.
- Your power block should be dedicated to revenue-generating activities like:
- Creating educational content that attracts clients
- Following up with leads
- Mapping your client journey
- Building referral relationships
- Planning outreach or local marketing
The truth? You’ll never “find time.” You have to make time—and protect it with strong boundaries. Even if your life feels full right now, this small window of daily discipline will lead to measurable business growth.
3. Check Your Money Mindset
New myofunctional therapists often feel awkward charging real rates—especially if they’ve spent years in clinical hygiene, where time equals pay. But here’s the truth: your pricing should reflect your value, not your fears.
One of the biggest mistakes new therapists make is basing their fees on what competitors charge. But you don’t know their financial goals, business overhead, or mindset blocks.
Instead, I encourage pricing based on value, transformation, and your unique expertise. When you’re confident in your worth, the right clients will feel that energy—and invest.
“If you hesitate, second guess, or feel guilty about charging what you’re worth, that energy transfers directly to your clients.”
Need help unlearning old money patterns? I recommend starting with these two books:
Your Next Steps as a Myofunctional Therapist
If you’re building your business from the ground up, your calendar and your mindset are your two most important tools. As you move forward, remember these three critical decisions:
- Commit to the process and stay consistent, even when you’re not seeing immediate results.
- Schedule your two-hour daily power block and treat it like a client appointment.
- Check your money mindset and charge based on value—not fear or comparison.
🥂,
Carmen
P.S. Are you tired of building someone else’s dreams?
Take the Next Step in Your Myofunctional Therapy Business
📌 Learn more about Free Assessments That Convert
📌 Check out the Myofunctional Therapy and Business Training Courses
📌 Check out the Ditch Hygiene Academy™
