Let’s be real—if your website isn’t working for you, it’s working against you. And by “working for you,” I don’t mean sitting pretty with a fancy design. I mean actually saving you time, booking clients, answering questions, and making your life easier.
Because here’s the thing: You do not have time to answer the same emails over and over. You do not have time to manually schedule appointments. And you definitely do not have time for tire-kickers who just want to “pick your brain” but aren’t actually ready to invest in therapy.
That’s where your website comes in. It should be your hardest-working, never-sleeps, takes-no-breaks employee—aka your 24/7 personal assistant.
Why Your Website is Non-Negotiable
Think about all the repetitive questions you get:
❓ What is myofunctional therapy?
❓ How much does it cost?
❓ Do you take insurance?
❓ How do I book an appointment?
Now imagine never having to answer those manually again. That’s what a smart website does. It becomes your go-to response instead of spending hours in your inbox.
For example, back when I was just getting started, I used to personally respond to every email. Now? I send them straight to my website. They find everything—FAQs, pricing, how to book, and more—without me lifting a finger.
If you’re serious about building a business that supports your dream life, your website has to serve, not just exist.
What Your Website Needs to Include
✅ Legal Stuff (Yes, You Need It)
Look, I know terms & conditions, privacy policies, and disclaimers aren’t exciting, but they’re necessary. They protect your business and make you look professional.
Inside Ditch Hygiene Academy™, we have a lesson called Legally Launching Your Business, taught by a lawyer, where you can grab templates and be done with it. No need to reinvent the wheel.
✅ Education & FAQs (Your Time-Saving Superpower)
Your website should answer everything you find yourself repeating—before a client even books.
✔️ FAQ section (because if you’ve answered it more than twice, put it on the site)
✔️ Educational content (what myofunctional therapy is, how it works, what symptoms it helps)
✔️ Self-identification tools (so clients can figure out if this is right for them before they book)
This also helps weed out people who aren’t the right fit, saving you time.
✅ Lead Magnets (Because Your Email List is Gold)
If you aren’t growing your email list, you’re missing out on one of the biggest assets in your business.
Unlike social media (which can disappear overnight—hello, algorithm changes), your email list is yours.
A lead magnet (free checklist, self-assessment, or guide) is a simple way to build trust and get potential clients into your ecosystem.
…and the best part? Of course, I have a whole lesson on this inside the Ditch Hygiene Academy™ program.
✅ Automated Scheduling (No More “What Time Works for You?” Emails)
If you’re still manually scheduling appointments, please stop. Right now.
You train your clients how to treat you, and making them go back and forth to book time with you? That’s setting you up for chaos.
Use embedded scheduling on your site, not a third-party link. Why? Because it keeps people on your website, which helps your SEO (aka, makes Google happy).
Bonus: If you work globally, this eliminates time zone drama—no more “Wait, it’s 12 PM here, so what time is it there?” nonsense.
Let’s Make Your Website Work for Your Myofunctional Therapy Business
Here’s the bottom line—your website is not just a digital brochure. It should:
💡 Educate potential clients so you don’t have to.
💡 Filter out tire-kickers who aren’t ready to invest.
💡 Automate scheduling and paperwork so you aren’t drowning in admin work.
You didn’t start this business to spend all day answering emails and booking appointments manually. You started this business for freedom.
Your website should be saving you time and making you money—let’s make sure it’s doing exactly that.
🥂,
Carmen
P.S. Are you tired of building someone else’s dreams?
Take the Next Step in Your Myofunctional Therapy Business
📌 Learn more about Free Assessments That Convert
📌 Check out the Myofunctional Therapy Academy Online Course Shop
📌 Check out the Ditch Hygiene Academy™
